Nine Launches 9Amplify: A New Social Powerhouse for Seamless, Integrated Campaigns

Nine’s Powered division is set to launch 9Amplify in the coming months, creating a powerful, single solution for extending campaign reach. For advertisers, this delivers the ultimate one-stop-shop for their entire media investment. From TV and print to digital and social, 9Amplify will offer ease of service and maximum impact – all strategically planned and executed under one roof.

By using Nine’s extensive network of talent, shows and creators and format handles, 9Amplify provides efficient, tailored campaign extensions with format-ready content – from short-form clips to complementary creative – for platforms including Instagram, TikTok, Facebook and LinkedIn with the brand’s core campaign messaging seamlessly integrated. 

This process makes it significantly easier and faster for clients to push successful, on-air campaigns onto social media for greater reach.

This development is a direct enhancement of Nine’s capabilities in integrated campaigns, designed with the client in mind to make its current offering stronger, easier, and even more effective. 

Director of Nine Powered, Lisa Day, said: “9Amplify is enhancing Nine as the ultimate megaphone for brands. The new software allows us to instantly create a powerful stack of format-ready assets for our clients – from cut-downs of the primary content to complementary creative – ready to push out across every major platform. We’re extending the massive impact of our shows and talent across the full social spectrum, delivering unprecedented campaign efficiency.”

For further information, please contact:
Adrian Motte
Senior Communications Manager – Trade & Publishing
amotte@nine.com.au 

Wednesday, 15 October, 2025

Stan Says ‘I Do’ to Australia’s Biggest Show

Picking up right where the drama left off and delving into the week’s most-talked about moments, this series is the ultimate hub for fans, providing an exclusive invitation into the MAFS inner circle. It’s the only place for viewers to find immediate participant interviews, exclusive behind-the-scenes footage, expert analysis, and fan commentary. 

Each week, the show will spontaneously dive straight into the drama, unpacking the love, the conflict, and the truth. 

For further information, please contact:
Alessandra Chiandotto
Senior Publicist – 9Network
alessandra.munratore@nine.com.au

Jessica Seaborn
Senior Publicity Manager – Stan
jessica.seaborn@stan.com.au

About Nine:
When it comes to connecting brands with the passions of Australians, there’s no other media company like Nine. As the home of Australia’s most trusted and loved brands spanning news, business and finance, lifestyle, entertainment and sport, we pride ourselves on creating and curating quality content, accessed by consumers when and how they want.

Nine is Australia’s largest locally owned media company with investments spanning television, video on demand, print, digital, and radio. Nine’s assets include the 9Network, major mastheads such as The Sydney Morning Herald, The Age and Australian Financial Review, digital properties such as nine.com.au, 9Honey, Pedestrian Group, and Drive, subscription video platform Stan, talk-back radio and majority investments in Domain and Future Women.

About Stan:
Stan is Australia’s leading and only locally owned streaming service, offering a world-class lineup of original productions and exclusive international content. Its acclaimed Stan Originals include Black Snow, The Tattooist of Auschwitz, Thou Shalt Not Steal, Invisible Boys, Ten Pound Poms, Love Triangle, and Bump. Stan partners with major studios such as Sony, Lionsgate, NBCUniversal, Paramount, AMC, Warner Bros Discovery, Disney, Amazon MGM, All3Media, and the BBC to bring premium entertainment to Australian audiences.

About ESA: 
Endemol Shine Australia is a part of Banijay, the world’s largest international content producer and distributor spanning 22 territories with over 120 production companies and a multi-genre catalogue boasting over 88,000 hours of original standout programming.

Based in Sydney, Endemol Shine Australia’s team comprises proven leaders in television and digital production whose shows have become ratings hits. Endemol Shine Australia’s slate represents the most exciting and popular programming on Australian free-to-air networks and pay TV channels – shows such as MasterChefAustralian SurvivorBig Brother, LEGO MastersAustralian Ninja WarriorMarried at First SightGogglebox Australia and Ambulance Australia as well as acclaimed dramas including OffspringPeter Allen: Not The Boy Next Door, and INXS: Never Tear Us Apart.

3AW Powers Ahead No. 1 in Breakfast, Mornings, Drive & Evenings

The stunning result is powered by audience growth across every key timeslot, with 3AW now the clear No. 1 in breakfast, mornings, drive, evenings and weekends.

As the voice of Melbourne, 3AW‘s agenda-setting mix of news, talk and opinion now connects with 722,000 people every week.

In breakfast, Ross & Russ maintain their phenomenal success, surging another 1.5 points to a massive 21.6 share – their best result all year and more than double their nearest competitor. The powerhouse duo now connects with 478,000 listeners every week, while their digital dominance is absolute, capturing a massive 52.2% of commercial streaming.

3AW‘s dominance extends into mornings, where Tom Elliott has delivered his best result since Survey 2. Soaring to a 15.5 share (up 0.9), Tom is the clear No. 1 choice for Melbourne, connecting with 434,000 listeners every week. His leadership also extends to digital, commanding a huge 31.2% of commercial streaming in the timeslot.

In afternoons, Tony Moclair continues to build his audience, climbing another 0.9 points to a share of 11.5 – his strongest performance since Survey 1 this year. The result is a testament to his unique ability to connect with listeners through engaging and interactive talkback.

Jacqui Felgate now owns the drive home, storming into the No. 1 position with a stunning two point surge to a 12.0 share. The result cements her program as Melbourne’s definitive voice for the afternoon commute, setting the agenda on the day’s biggest stories.

Denis Walter‘s reign over Melbourne’s evenings continues, climbing another full share point to an incredible 18.5. The result confirms his program as the city’s undisputed No. 1 choice, proving he is the trusted voice Melbourne turns to after dark.

The weekend belongs to Darren James, whose program is once again Melbourne’s clear No. 1 on Saturday and Sunday morning –  a beloved ritual for listeners.

The final siren has sounded on the season and 3AW Football is once again the clear winner. Securing the No. 1 position across the entire weekend (Thurs-Sun), 3AW’s call remains Melbourne’s most-listened-to and trusted coverage of the game.

3AW Station Manager Stephen Beers said: “This is a phenomenal result that speaks volumes about the deep-rooted trust Melburnians place in us. To be the station with the biggest audience gain is a huge thrill and it’s a credit to our entire team who work tirelessly to set the agenda and lead the conversation every single day. From Ross and Russ’s incredible breakfast performance, to Jacqui Felgate storming to number one in Drive, this survey shows our dominance across the day. We’re incredibly grateful to the 722,000 listeners who make us part of their week, and we’ll continue to work hard to remain Melbourne’s number one source for news and opinion.”

Source: GfK Radio360 Ratings, 3AW Melbourne Survey 6 2025, Mon-Sun 5.30am-12MN, Mon-Fri 5.30am-8.30am, Mon-Fri 8.30am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Wed 8pm-12MN, AFL Thur-Fri 7pm-12MN, Sat 12-8PM, Sun 12-7PM, Weekends 5.30am-12MN, Cume (000s), Market Share % Total Radio, Commercial Streaming share %, AP10+ , unless otherwise specified. 

For further information, please contact:
Caitlin Lynch
Senior Communications Manager, Nine 
clynch@nine.com.au 

Tuesday, 14 October, 2025

2GB Delivers Best Result of the Year Sweeping Breakfast, Mornings, Nights, Weekends and NRL Coverage

The station’s performance was led by a decisive victory for Ben Fordham Live with a 16.8 share (up 2.6) – securing its place as the year’s most listened-to Breakfast program. 

The momentum continued throughout the day, with Mornings with Mark Levy also soaring to the No.1 spot, with a 14.9 share (up 3.4) driven by significant gains in audience share. 

2GB also cemented its dominance as the outright No.1 in live audio streaming, proving the station’s ability to connect with audiences across all platforms. The station recorded a stunning 28.5 commercial streaming share, which was carried across all dayparts, including the competitive Breakfast and Mornings slots, which recorded a 41.5 and 28.7 share, respectively. 

After a record-breaking NRL finals series, 2GB has shown its dominance as the ultimate destination for footy fans, delivering the very best in live sports coverage, expert commentary, and analysis. 

The legendary Continuous Call Team is the outright No. 1 in NRL coverage for 2025, recording an 11.2 share (up 2.8) – more than double the share of the nearest Rugby League competitor. This season’s success was amplified by the new sync feature, ensuring listeners could seamlessly pair the team’s award-winning commentary with the live finals coverage broadcast on the 9Network and 9Now.

2GB Station Manager, Greg Byrnes said: “This result is wonderful recognition for the content teams and the tireless work they put in each day. Every single shift across the station was number one or posted significant share increases – in many cases, both!”
“The news agenda has been relentless and we’re committed to being the home of trusted information, analysis and opinion for Sydneysiders when they need us most. We thank our listeners for tuning in to us in record numbers each day.”

  • The highlights from GfK Survey 6 include: 
  • Afternoons with Michael McLaren posted a 11.1 (up 1.3) 
  • Sydney Now with Clinton Maynard recorded a 8.7 share (up 2.8) 
  • Wide World of Sports with Adam Hawse recorded a 9.2 share (up 1.5) 
  • Money News with Evan Lucas posted an 15.0 share (up 2.5) 
  • Nights with John Stanley remains the clear No.1 with a 30.8 share (up 4.6) 
  • Weekends with Luke Grant posted a 13.8 share (up 4.1)
  • Overnights with Phil O’Neil recorded 21.9 share (up 4.3) 

Source: GfK Radio360 Ratings, 2GB Sydney Survey 6 2025, Mon-Fri 5.30am-9am, Mon-Fri 9am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Fri 6pm-7pm, Mon-Thur 7pm-8pm, Mon-Thur 8pm-12am, Sat-Sun 9am-1pm, Mon-Fri 12am-5.30am Fri 7pm-11pm, Sat 1pm-10pm, Sun 1pm-7pm, Market Share % Total Radio, Streaming share % AP10+ .

For further information, please contact:
Caitlin Lynch
Senior Communications Manager, Nine 
clynch@nine.com.au 

Tuesday, 14 October, 2025

2GB and 3AW Dominate Airwaves; Big Jump in Streaming and Listening; Highest-Rating AFL and NRL Coverage

The network also showcased its strength in live sport coverage, commentary and analysis, delivering the highest-rating NRL and AFL coverage during the thrilling finals season.

2GB Highlights

  • 2GB delivered its strongest result of 2025 with a 14.2 share (up 2.8) to claim the outright No.1 position on Sydney’s airwaves
  • Ben Fordham Live is No.1 in Breakfast with a 16.8 share (up 2.6) and has won the Sydney Breakfast ratings for 2025
  • Mornings with Mark Levy is No.1 with a 14.9 share (up 3.4)

3AW Highlights

  • 3AW is the No.1 station for Melburnians, delivering a 15.0 share (up 1.2)
  • Ross and Russ claimed the No.1 Breakfast position with a 21.6 share (up 1.5) and claimed the overall No.1 crown for 2025
  • Mornings with Tom Elliott was No.1 with a 15.5 share (up 0.9) and also claimed the No.1 overall in Mornings in 2025 
  • Drive with Jacqui Felgate was also the outright No.1 with a 12.0 share (up 2.0)

NRL and AFL Coverage

  • The Continuous Call Team No.1 NRL coverage in Sydney overall with 11.2 share (up 2.8) – more than double the share of the nearest Rugby League competitor
  • 3AW is the No.1 AFL coverage in Melbourne with 8.6 share

Greg Byrnes, Nine Radio’s National Content Manager, said: “These are truly stunning results for 2GB and 3AW, solidifying their position as number one overall and dominating breakfast, mornings, and right across the day. The breakfast shows with Ben Fordham and Ross and Russ have unequivocally won the year, and AFL and NRL across the network is the clear number one. As the cost of living bites and world affairs take a turn, audiences are flocking to our stations for trusted news and analysis.”

COMMERCIAL RADIO SHARETOTAL RADIO CUME
17.9
(4 markets)
1.703 million
listeners each week

STREAMING

Nine Radio is the undisputed commercial streaming leader, commanding a massive 31.7 national share. Leading the charge are Melbourne’s 3AW and Sydney’s 2GB, which deliver impressive streaming shares of 38.1 and 25.5 respectively. 

This dominance extends across all key programs, setting the standard for digital audio and solidifying Nine’s position as the definitive choice for listeners seeking live, local, and compelling content on any device.

  • Breakfast with Ross and Russel No.1: 52.2 
  • Ben Fordham Live No.1: 41.5
  • Mornings with Tom Elliott No.1: 31.2 
  • Mornings with Mark Levy No.1: 28.7

Greg Byrnes said: “As Australians spend more time listening to talk radio, our streaming numbers are consistently rising. We’ve seen a significant increase in listeners nationwide, with exceptional share results, especially for the 2GB and 3AW breakfast shows.” 

“The new in-play audio sync features on our app have been met with an overwhelming response, and that’s resulted in record-breaking streaming numbers for our NRL and AFL coverage.”

COMMERCIAL STREAMING SHARESTREAMING CUME
31.7429,740

PODCASTS 

The Nine Podcast Network has continued its long-term growth trajectory with strong catch-up and high-performing original content in September, reaching 1.77 million monthly unique listeners and delivering 4.04 million monthly podcast downloads.

Catch-Up Dominance

  • Ben Fordham Live: 195,000 listeners
  • 3AW Mornings with Tom Elliott: 61,000 listeners
  • 3AW is Football: 53,000 listeners


Original Content Leaders

  • The Mushroom Trial: Say Grace: 143,000 listeners
  • The Morning Edition: 125,000 listeners
  • Nine News: 115,000 listeners (a massive +95% YoY growth)


Nine’s Head of Podcasts, Rachel Fountain, said: “We’ve built an incredibly solid base thanks to the massive appetite for our radio catch-up podcasts. This foundation allows us to accelerate our originals strategy, where we’re delighted to see double-digit year-on-year growth across crucial categories, including Business, News (like the soaring Nine News), and Sport.” 

“Our aim is simple – to grow the portfolio in line with what our audiences want and need, ensuring we meet them on any device with the most compelling, live, and on-demand audio content.”

SEPT 25 TOTAL DOWNLOADSSEPT 25 TOTAL LISTENERS
4.04 million1.77 million

Source: GfK Radio360 Ratings, Survey 6 2025, Mon-Sun 5.30am-12MN, Market Share % Total, Market Share Streaming %, Commercial Streaming Share %, Cume (000s) Total and Streaming, 3AW Breakfast Mon-Fri 5.30am-8.30am, 3AW Mornings 8.30am-12pm, AP10+, Nine Radio – 2GB, 3AW, 4BC, 6PR, unless otherwise specified.

Source: Triton Podcast Metrics, September 2025, Downloads, Listeners, Nine Entertainment, unless otherwise specified.

For further information, please contact:
Caitlin Lynch
Senior Communications Manager, Nine 
clynch@nine.com.au 

Tuesday, 14 October, 2025

Australian Crime Stories: The Investigators

ACS: The Investigators explores the untold stories of Australia’s most complex crimes and breakthrough investigations, highlighting the exceptional skill, unwavering dedication, and tireless determination of the nation’s most decorated detectives.

Step-by-step, follow the meticulous process of solving some of the most pivotal and complex cases these brilliant detectives have ever encountered, from the initial crime scene to the final confession or conviction, as The Investigators gives exclusive access to police interviews and files, compelling firsthand accounts, and illustrative recreations.

Over eight gripping weeks, ACS: The Investigators will uncover the intricacies of high-stakes crimes, including a haunting disappearance, the takedown of one of Australia’s most dangerous criminal enterprises, an extraordinary case of deception and premeditated murder, and the intense manhunt for a deadly predator, among others.

ACS: The Investigators is produced by The Full Box for the 9Network.

AUSTRALIAN CRIME STORIES: THE INVESTIGATORS
PREMIERE WEDNESDAY, OCTOBER 15 , AT 8.40PM 
ON CHANNEL 9 & 9NOW

Follow @Channel9 on
FacebookInstagramTikTok and X
Stream for free on 9Now

Tuesday, 14 October 2025

Wicked Sins Enters the Villa in Love Island Australia

Love Island is the hottest television format in the world thanks to the hugely successful series in the UK and the United States, that aired on 9Now and Stan.

Host Sophie Monk will welcome another group of stunning single Islanders into the lavish villa on the sexy Spanish island of Mallorca. As they search for a true connection, challenged by lust, envy and greed, will love conquer all when temptation comes knocking?

ITV Studios Australia Creative Director, Alex Mavroidakis, said: “The Love Island brand continues to go from strength to strength around the world, and this upcoming series will lift the bar even higher.”

Expect beautiful love stories, epic betrayals, and loads of laughs to keep the audience glued to their screens.

Who from season seven of Love Island Australia will pass the sinful tests, find real love, make the finale, and take home the winning cash prize of $50,000?

And follow @9Now across socials to get all the best gossip direct from Mallorca as 9Now’s Stream Queen Elle Ray shares behind-the-scenes content and exclusive Islander interviews.

Love Island Australia’s growth soared in season six, with the launch episode recording a whopping audience of 516,000 on 9Now, the highest rating episode on 9Now in franchise history.

Love Island Australia 2025, again narrated by Eoghan McDermott, is produced by ITV Studios Australia for the 9Network.

Here are the show stopping Islanders in season seven:

The Boys:

Connor
Gold Coast
25
Nurse
Jotham
Gold Coast
22
American Football Player
Cooper
Brisbane
23
Salesman
Ross
Byron Bay
28
Events and Marketing Specialist
Zac
Gold Coast
29
Olympic Swimmer

The Girls:

Isabel
Sydney
26
Hair Salon Owner
Bailey
Toronto, Canada
27
Model
Lacey
Sydney
20
Model
Yana
Sydney
21
Plumber
Sharn
Adelaide
26
Dermal Therapist

Week One Bombs:

Gabby
Gold Coast
21
Influencer and Content Creator
Mick
Melbourne
27
Creative Director


#LoveIslandAU
LIKE Love Island Australia on Facebook
FOLLOW @LoveIslandAU on Instagram and X

Monday, 13 October 2025

James Willis Takes Helm of Nine Radio’s Money News as Brooke Corte Returns to 2GB

Nine Radio today announced the appointment of James Willis as the new full-time host for its national finance program, Money News, and welcomed the return of presenter Brooke Corte to the 2GB stable.Willis, a well-known voice in Sydney media, will host Money News from Monday to Thursday, 7pm-8pm across the Nine Radio network, including 2GB, 3AW, 4BC and 6PR.

The move marks a return for Willis, who began his media career at 2GB and is coming back after almost two years in a senior role with The Daily Telegraph. In addition to his Money News duties, Willis will also step into the hosting chair on 2GB Breakfast when Ben Fordham is on leave.

Brooke Corte’s return to 2GB is another win for listeners. A highly respected broadcaster in the finance sector, Corte will host a new series of financial podcasts for the network and will take over the Money News hosting duties when Willis is filling in on Breakfast. Corte is returning to 2GB after spending the past two years raising a young family.

Nine Radio’s National Content Manager, Greg Byrnes, said “James and Brooke are back where they belong. James, a fresh and respected voice in Sydney media, is a pivotal signing for Money News and a crucial addition to Ben Fordham’s top rating breakfast show on 2GB. Brooke’s highly anticipated return brings her finance expertise and respected industry standing back to the network. Alongside James, these two first class broadcasters are set to thrill our listeners once again.”

“Evan Lucas has done an outstanding job filling in on Money News and I thank him for his work over recent months. Evan will continue in the role until James officially takes over in 2026”.

James Willis said, “It’s been a privilege to work at The Daily Telegraph over the past two years and my sincere thanks to the team for their support, encouragement and advice. I’m leaving with very fond memories.”

“Ultimately my lifelong dream has been to be a radio host and so this was an opportunity too good to refuse. I’m very excited to be coming back to 2GB.”On returning to 2GB, Brooke Corte said, “”I’m incredibly excited to be back and to dive into the world of financial broadcasting once again. The opportunity to host a new series of financial podcasts and contribute to Money News is something I’m truly passionate about, and I can’t wait to engage with our listeners across the country.”

Friday, 10 October 2025

Wake Up With Today Live From the Gold Coast

Today presenters Karl Stefanovic and Sarah Abo along with Jayne AzzopardiRichard WilkinsDan Anstey and Tim Davies, are heading to the Sunshine State to jump on board the “Get up and Gold Coast” campaign, celebrating all the vibrant city has to offer.

Viewers can expect a jam-packed morning of news, sport and entertainment with a generous dose of Gold Coast flavour, including Tim Davies reporting on the weather live from Gwinganna in the lush Tallebudgera Valley, showcasing the region’s booming nature-based wellness scene.

On-site at Tallebudgera Creek, the energy will be high with a live DJ setting the tone, giveaways galore, and plenty of opportunities to meet the team and be part of the action before heading off to work.

Join Today from 4.30am AEST this Friday at Tallebudgera Creek for a morning full of fun, community spirit and Gold Coast pride.

Thursday, 9 October 2025

9News Rallies Queensland Behind the Conquering Broncos With Special Welcome Home Coverage

Not only was Suncorp Stadium pumping with diehard Broncos fans, but Queenslanders across the state also joined in the excitement with 9News Queensland’s live coverage of the event. The special broadcast secured a remarkable Local Total TV reach of 68,000, a Local Total TV average audience of 35,000, and a Local BVOD audience of 5,000, while the Brisbane and Queensland Total TV audience share was an impressive 52.0%.

9News Queensland brought viewers all the action, with presenters Melissa Downes and Joel Dry hosting from inside Suncorp Stadium. They were joined by sport presenter Jonathan Uptin, sport editor Adam Jackson, sport reporter Jakob Funk, and reporters Abbey Geran and Pat Heagney, all capturing the radiating pride of the Broncos fans.

Throughout the broadcast, viewers were taken from the airport, as the teams landed on return from Sydney, straight to “The Cauldron”, where thousands of fans were waiting to welcome home the conquering Broncos.

Managing Director of Nine Queensland and Northern New South Wales, Kylie Blucher said: “9News Queensland’s outstanding coverage of this event perfectly captured the immense pride Queenslanders feel for both 2025 premiers, and the importance of celebrating the triumphs of our beloved home team. It was a perfect way to wrap up a fantastic weekend of sport for Queensland.”

LIKE 9News Queensland on FACEBOOK

FOLLOW 9News Queensland on X and INSTAGRAM

Thursday, 9 October 2025