Fuelled by Ambition, Ignited by Partnership

We are fuelled by ambition and defined by an ecosystem of trusted, scaled content, market-leading data, transformative tech and AI – all focused on delivering proven business outcomes for you.​ Ignited by partnership, we embed brands right at the heart of Australian culture. Weaving your stories into ours is what we do best, creating moments that truly last.

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We are a leading multi-platform media network, engaging audiences across news, business & finance, lifestyle, entertainment & sport.

Our Audience menu Our Audience

Our audience segmentation product ‘9Tribes’, comprises of 68 audience segments across nine verticals.

Ad Specs menu Ad Specs

Our best-in-class advertising products offer the perfect canvas for your brand across print, digital or performance.

The next nine Powered Predicts trends are here. We've meticulously dissected every emerging signal and asked the nation to uncover our big bets for 2026. Mate-ship? That's so 2025, as Aussies pivot to a 'me-first' mentality. AI imagery? Tired of digital doubt, they're craving something real. Pessimism? It's time to play, as they cry out for a dose of dopamine.

Be one of the brands who leads, not follows.

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Married at First Sight doesn’t just captivate 2 million Aussies per episode – it creates viral moments that ignite conversations and drive cultural impact across the nation. For brands, it’s a proven pathway to deeper connections and greater visibility, turning audience engagement into lasting brand love.

It's not too late to put your brand at the heart of Australia's most talked about social experiment. Talk to your Nine representative today to find out more.

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