AFR MAGAZINE //
Introduction
Since its launch in 1995, AFR Magazine has maintained an unparalleled reputation for combining gravitas and glamour in its coverage of business, politics, travel and leisure, food and wine, sport, health, design, fashion, watches, jewellery and the arts. It includes authoritative profiles by Australia’s leading writers and pioneered the reporting of luxury brands in Australia.
The premium gloss magazine is inserted into The Australian Financial Review newspaper on the final Friday of each month (Power is published on the first Friday in October. A pre-Christmas Summer edition is also published mid-December). Our June and November issues, feature the ever-popular Rich List and Young Rich List.
A NOTE FROM THE EDITOR //
Matthew Drummond, Editor
AFR Magazine's readership is now 495,000. We're Australia’s most awarded newspaper-inserted magazine and we're a monthly habit for the Financial Review's affluent and discerning subscribers.
AFR MAGAZINE AUDIENCE //
The Numbers
The Australian Financial Review Magazine’s audience are ambitious and affluent, driven by success, wealth and independence in both life and work.
Source: Roy Morgan Research; people 14+ for the 12 months ending September 2023.
AFR MAGAZINE READER PROFILE //
Average HH Income:
Average Age:
are A or B social grade
are the main grocery buyer
have a mortgage / are a home owner
have a diploma or degree
intend to purchase a car within 4 years
The AFR Magazine audience are affluent and discerning
more likely to be managers / professionals
more likely to be business decision makers
Source: Roy Morgan Research; people 14+ for the 12 months ending September 2023.
AFR MAGAZINE //
Special Issues
AFR MAGAZINE //
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