Overview

A post covid world and the movement to flexible work arrangements has created a new travel segment. This audience is one that extends an international holiday with work stays. They are typically professional white collar workers who will spend 4 weeks travelling internationally and then spend another 1-2 months overseas in a destination where they will work from an Airbnb or from friends and family homes. This group can be found stationed in Bali from a Canggu villa logging into work meetings poolside from a Bali beach club.