Overview

This travelling audience could be referred to as our ‘corporate warriors’. They have spent the last year working from home and not travelling for business. With recent borders opening in 2021, they have returned slowly to their pre pandemic life –  travelling for work across state borders.They are typically well-paid professionals or business owners who will spend 1-2 days interstate every week. They have the highest airline status of travellers and will fly economy on domestic legs but business class on internationally flights.