9Honey is home for the Australian woman. It’s the place where they come to be entertained, informed and feel supported.
It’s a judgement free zone. A place of trust, inclusivity and inspiration.
We share the stories that matter, the ones that will make you laugh, and strive to make you feel like you’ve had some “me time” in your day.
We know what women want and we connect with them every minute of every day.
9Honey editor –
Why do women come to 9Honey?
Access to the Stars
The 9Honey team: Jo Abi, Shelly Horton, Jane De Graff
Audience in Numbers
Our audience spend more time with us than anyone else
Source: Nielsen Digital Content Ratings, Monthly Tagged, August 2021, Family & Lifestyle Sub Category, Text, People 2+, Census. Note: Digital Content Ratings measures participating publishers only
Escapism, nostalgia, relationships, advice, showbiz, life hacks, consumer tips and of course, the royals! We have the most engaged audience of any women’s lifestyle brand. They keep coming back, because our content and contributors are second to none.
Brings you the latest lifestyle news, from Australia and around the world.
Budget friendly but delicious family dinners, hacks and the latest Tiktok trends.
All about wellness for your mind and body.
Covers dressing well on a budget and how to spoil yourself with the latest skincare must haves.
Brings you inspiration for your next holiday, as well as advice on how to save on accommodation, packing space and time.
Is all about self betterment in relationships and working life, too.
Including celeb news, nostalgia pieces and the big award show galleries.
Houses the latest news, advice and hacks in the world of parenting.
Bespoke Content Hub
How can we cut through the Christmas clutter and position Myer as the perfect place for all of your Christmas gifting needs?
A bespoke content hub housing a range of talent-led native articles and gift guides, showcasing the abundance of Christmas gifts and ideas that Myer has to offer.
Average CTR across supporting display delivered 166% against the standard RON CTR (0.05%).
Delivered 23.7 million impressions.
Delivered 117% on guaranteed page views
Average dwell time was almost 3 times the industry standard
How can we hero broccolini as a healthy, versatile addition to elevate family meals?
Client sponsored 9Honey’s much loved Everyday Kitchen series, hosted by Jane De Graff.
Delivered 135% on guaranteed page views.
Average CTR across supporting display delivered 126% against the industry benchmark of 0.05%.
Average dwell time was almost 3 times the industry standard.
Bespoke Branded Content
How can we demonstrate the benefits of Fitbit as a holistic health companion?
A premium branded content campaign including talent-led native video, immersive, branded content and social to increase consideration of the Fitbit product
CTR across supporting display was 130% delivery against the industry benchmark of 0.05%
Delivered 136% on guaranteed page views and 184% on guaranteed video views
Average dwell time was over 2 times the industry standard
To find out what your brand can achieve with a 9Honey partnership, request a tailored response to help realise your marketing objectives.