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Powered is Nine’s marketing solutions team, built specifically to help brands grab hold of BIG MARKETING MOMENTS that are amplified through amazing content.

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OUR TEAM of strategic thinkers develop the solution to your challenge.

Implementing a variety of disciplines, we work with clients to gain a deep understanding of your business and what you stand for, enabling us to select the right environments across our vast storytelling ecosystem.

Strategy

& Insights

Content

Partnership

Powered

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Creative

Effectiveness

Powered

Enterprise

WE HELP YOU REALISE BIG EFFECTIVE IDEAS

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“We saw brand consideration scores that we haven’t seen in many many years” 

Kjetil Undhjem – Head of Marketing and Brand Strategy

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“Everyone is headed towards a common goal on making an impact for the brand which is so important for us as a business.” 

Jo Feeney – Director of Marketing, McDonalds 

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“It’s been transformative for the hi-pages business in so many ways.”  

Stuart Tucker - Chief Customer Officer

Every step of the way, Powered can help you to realise your marketing dreams. Whether you need support with strategy, creative development and production, content integration and content marketing know-how. Whether it’s implementation expertise or closing the loop on how effective your campaign was. Whatever it is, Powered can be an end-to-end solution – or a key piece of the puzzle on your way to amazing, marketing-lead outcomes.

TV

Radio

Digital

Print

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AO delivering business results for Uber Eats

Food delivery service, Uber Eats, partnered with the Australian Open, to promote their “Tonight I’ll be Eating” campaign.

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The NT love story

“Our strategy with Nine was to find a channel that spoke to our target market and had the flexibility to integrate our message with content based around real people to ensure authenticity and believability. 

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The Block driving results for leading digital business

Hipages is a digital platform that connects tradies with Australian homeowners. But like many digital-first companies it has relied on paid search to drive its growth.

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Introducing Powered Enterprise, built not only to maximise your brand and marketing investment, but more-importantly, built to connect you more deeply into Nine as a business.

Powered Enterprise is for those wanting to move beyond a media transaction relationship, beyond spots and CPMs, impressions, pages and schedules. It is for those with a willingness to do things differently.  For those prepared to share what has not been shared before. And for those wishing to share in accountability to a result.

Powered Enterprise unlocks Nine’s business and connects our C-suites. It navigates Nine far beyond Marketing and Advertising alone, but with recognition of the importance of Marketing led business growth.

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“This isn’t about one ad campaign or a summer launch. The conversations Powered Enterprise will be having are aimed at understanding an organisation’s horizon planning and co-creating strategies and ideas that deliver against that plan in a way that no other media partner in Australia can.”

Liana Dubois, Director of Powered

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