Rugby league fans are predominantly males living in QLD and NSW. They are typically working as tradespeople and are affiliated to their team. Living in working-class areas of Sydney and Brisbane, they are avid watchers of Nine’s NRL shows and all live games. They typically like to bet on games every weekend, and engage with our content to gather information on placing their bets. Quite a high proportion of their grocery spend goes on alcohol. They have a high propensity for eating fast food and having meals home-delivered on game day.