WE HAVE AUSTRALIA'S TOTAL ATTENTION
ALL EYES ON YOUR BRAND
With its wide reach and impactful storytelling, television across all screens allows brands to connect, inspire and leave a lasting impact on audiences – and there’s no place like Nine to do just that. We are home to the best in entertainment, the most trustworthy news and a whole wide world of sports that captures the attention of fans across the nation.
With a blockbuster lineup still to come, plus a strategy in place to further extend our content offering and create deeper connections with more audiences than ever before, the momentum is set to continue.
To tell your brand story to millions of highly engaged Aussies, drive impact and see real return on investment, total television is the ultimate solution.
We are Australia's leading network across all screens
Year-to-date, Nine continues to lead the way as the country’s television network of choice for audiences and advertisers. By sharing the stories that connect, we’re consistently engaging all of Australia, during prime time, at scale.
With both locally produced premium content and the best in binge-worthy international franchises, 9Now is a streaming experience like no other. And our audiences are only getting bigger.
Linear Television Network
All Key Demos
+
CFTA BVOD Total Minutes Share
Total People, People 25-54,
People 18-39
+
Total Minutes
Year-on-Year Growth
+
Linear Television Share
All Key Demos
CFTA BVOD
Total Minutes Viewed
_
Minutes Growth
Against All Broadcasters
Source: Metro, OzTAM Overnight Data.See http://www.oztam.com.au/RatingsGuide.aspx for details: Regional, Regional TAM Overnight Data. See https://www.regionaltam.com.au for details. OzTAM Live + VOD VPM, CFTA Only, Weeks 1-24 2023 v Weeks 2-25 2022, metric minutes, includes coviewing on connected tv devices. OzTAM Live + VOD VPM, CFTA Only Share & All Broadcaster YoY, Weeks 1-24 2023 v Weeks 2-25 2022, metric minutes, includes coviewing on connected tv devices.
At the heart of Nine’s total television success is the most recognised, impactful content and biggest live events
+
Total TV Reach
Rounds 1-16
+
Total TV
Cumulative Audience
Origin Game 1 & 2
+
Total TV Reach
Weeks 1-2
+
Incremental
BVOD Reach
in Total People
+
Total TV Reach
Season 10
+
Incremental
BVOD Reach in
Total People
In Timeslot across
5 City Metro for
Total People,
People 25-54 &
People 16-39
In Timeslot across
5 City Metro for
People 16-39 & Grocery Shopper + Child
Source: VOZ Data 5.0 © OzTAM Pty Limited [2023]. TVMAP VOZ ANALYSER, NATIONAL, METRO, REGIONAL 21/06/2023 V 26/06/2022, 0200-2559, Network Nine & Affiliates, Total TV, TV, BVOD, Reach, based on Matching "Primary Description records = contains STATE OF ORIGIN, Multiple Demos, When Watched Basis as at 22.06.2023. TVMAP Total TV Ranking Report, VOZ Data 4.0 © OzTAM Pty Limited [2022]. 2022 YTD as at 25/08/2022, NATIONAL, Nine Network and Affiliates + BVOD, Audience 000s, Total TV, Linear TV, BVOD, Total People, based off Top 20 Programs.Source: State of Origin OzTAM Live VPM, All Broadcasters, 1 Jan 2020 – 31 Jan 2023, metric; BVOD Audience, includes coviewing on connected tv devices; OzTAM Live VPM, State of Origin Game 3, 13/7/2022 v 14/7/2021, includes coviewing on connected tv devices. NRL: OzTAM Live VPM, NRL Matches Only, Rounds 1-16 2023 v Rounds 1-16 2022, metric minutes, includes coviewing on connected tv devices. Australian Open: OzTAM Live VPM, Australian Open, 16/1/2023 – 29/1/2023 v 17/1/2022 – 30/1/2022 & 8/2/2021 – 21/2/2021 & 20/1/2020 - 2/2/2020, includes coviewing on connected tv devices; OzTAM Live VPM, Australian Open Women’s Final, 28/1/2023 v 29/1/2022 & 20/2/2021 & 1/2/2020; 28/1/2023 v 20/2/2021, includes coviewing on connected tv devices. NRL: OzTAM Live VPM, NRL Regular Season, 10/3/2022 – 4/9/2022 v 11/3/2021 – 5/9/2021, metric minutes, includes coviewing on connected tv devices. OzTAM Metro 5 Cap, 01/01/23-19/06/23, Various Demos, Dynamic Share, Channel 9, Channel 7, Channel 10, Con 7 as at 20/06/23, exact match of "A CURRENT AFFAIR", "TODAY".
+
Total TV Reach
NRL Telstra Premiership
Rounds 1-16 + Origin Game 1
Live BVOD audience
against all broadcasters
Origin Game 1
+
Total TV Reach
Australian Open
Weeks 1-2, 2023
+
Incremental
BVOD Reach
in Total People
+
Total TV Reach
Married at First Sight,
2023
+
Incremental BVOD
Reach in
Total People
In timeslot across 5 City Metro
for Total People, P 25-54 & 16-39
A Current Affair
In timeslot across 5 City Metro
for P 16-39 & Grocery Shopper + Child
Today Show
Source: TVMAP Total TV Ranking Report, VOZ Data 4.0 © OzTAM Pty Limited [2022]. 2022 YTD as at 25/08/2022, NATIONAL, Nine Network and Affiliates + BVOD, Audience 000s, Total TV, Linear TV, BVOD, Total People, based off Top 20 Programs.Source: State of Origin OzTAM Live VPM, All Broadcasters, 1 Jan 2020 – 31 Jan 2023, metric; BVOD Audience, includes coviewing on connected tv devices; OzTAM Live VPM, State of Origin Game 3, 13/7/2022 v 14/7/2021, includes coviewing on connected tv devices. Source NRL: OzTAM Live VPM, NRL Matches Only, Rounds 1-16 2023 v Rounds 1-16 2022, metric minutes, includes coviewing on connected tv devices. Source Australian Open: OzTAM Live VPM, Australian Open, 16/1/2023 – 29/1/2023 v 17/1/2022 – 30/1/2022 & 8/2/2021 – 21/2/2021 & 20/1/2020 - 2/2/2020, includes coviewing on connected tv devices; OzTAM Live VPM, Australian Open Women’s Final, 28/1/2023 v 29/1/2022 & 20/2/2021 & 1/2/2020; 28/1/2023 v 20/2/2021, includes coviewing on connected tv devices. NRL: OzTAM Live VPM, NRL Regular Season, 10/3/2022 – 4/9/2022 v 11/3/2021 – 5/9/2021, metric minutes, includes coviewing on connected tv devices.
Television is a powerful medium with a unique ability to captivate audiences, creating shared experiences that truly bring people together. And with Nine’s leading total television offering, we can extend your message beyond traditional TV screens to connected devices, reaching viewers wherever they are.
Best of all? Through the power of our dynamic targeting capabilities, we can help tell your story to the demographics you need to reach most. A true elevation of your message, with the ability to measure your campaign’s effectiveness in real time.
Unlock the power of the biggest marketing moments still to come
In news, from setting the agenda at breakfast on the TODAY Show, keeping Australians informed at the 9News hour, to investigating the stories that matter most in A Current Affair, our esteemed journalists have their finger on the pulse and the trust of the nation.
In entertainment, the brand-new, high-adrenaline show RUSH launches Sunday, July 2, a travel adventure series following 12 everyday Aussies as they embark on a trip of a lifetime to some of the most exhilarating places on the planet. With new entertainment aplenty this year, the highly anticipated Gordon Ramsay’s Food Stars is still to come, plus renovation favourite The Block, Love Island Australia and more.
In sport, the NRL Telstra Premiership brings all the action week after week, with Game 3 of Australia’s greatest sporting rivalry, the Ampol State of Origin, still to come on July 12, and one of the world’s most prestigious series, the men’s and women’s Ashes, drawing more sporting fans to Nine than ever.
Plus, Nine’s Wide World of Sports has made a landmark investment in the growth of women’s rugby league, with every game of the 2023 NRLW season to be broadcast live and free on the 9Network and streamed on 9Now from July.
Australia's greatest television across all screens
Talk to us today for more information on how your brand can capture the attention of millions of Australians through the power of premium television content on Nine.