Nine’s summer of tennis has reached a national audience of 14.482 million viewers (Metro: 10.336 million / Regional: 4.146 million).

The broadcasts of the Hopman Cup, Brisbane International, Sydney International and Australian Open, which concluded overnight, were watched by 57% of the total population (Metro: 59% / Regional: 53%). 

Our tennis coverage has also been a hit in the digital space. Across the four tournaments, more than 6.2 million stream starts have been recorded on 9Now, with a total of 121.8 million minutes of content streamed. The Australian Open has driven 9Now to record highs, securing a 78% share of live content consumed across the commercial free-to-air networks throughout the duration of the event.

Nine’s broadcast of last night’s Men’s Final of the Australian Open achieved a national peak audience of 2.603 MILLION (Metro: 1.933 million / Regional: 670,000).

The match, in which Novak Djokovic defeated Rafael Nadal in straight sets, secured a national average audience of 2.085 million (Metro: 1.589 million / Regional: 496,000), making it Australia’s No. 1 program of the year to date.

Monday, January 28, 2019