TOTAL RADIO 

3AW has surged to the No.1 spot in Melbourne’s radio market, achieving a leading 13.5 share and a significant 1.6 percentage point increase from the last survey. 

The station’s powerful performance continues across key shifts including No.1 in Breakfast with a 20.1 share (up 2.9), No.1 in Mornings with 14.6 (up 0.7), Afternoons 10.6 (up 3.0), Drive 10.0 (up 1.4) and Evenings with Dennis Walter, the clear No.1 with 17.5. 

2GB dominates the talk market in Sydney with a 11.4 share. Ben Fordham Live remains the undisputed No.1 in Breakfast talk with a 14.2 share, and the station’s success in talk extends across the day, including the key Mornings shift with Mark Levy recording a strong 11.5 share. 

With the footy finals season in full swing, Nine Radio’s live commentary and analysis has captivated listeners, cementing its position as the No.1 choice across the weekend for both AFL and NRL fans on 3AW and 2GB.

The dominance of Nine Radio’s sports coverage is powered by an elite line-up of commentators and analysts who bring unmatched passion, insight, and experience to the airwaves.

Greg Byrnes, Nine’s National Content Manager, said: “The 3AW result today is stunning with gains right across the day and a big increase in listeners 40+. In Sydney, 2GB’s audience is holding firm and the station remains the clear number for talk and entertainment.” 

“If you’re not listening to our live commentary and analysis of football right across the week you’re missing out and these figures show we’re the clear number one for coverage of both the AFL and NRL.”

COMMERCIAL RADIO SHARE	TOTAL RADIO CUME
16.0 (4 markets)	1.608 million listeners each week

STREAMING

Nine Radio is the undisputed leader in commercial streaming, commanding a massive 28.6% national share.

Melbourne’s 3AW and Sydney’s 2GB lead the charge, delivering streaming shares of 32.3% and 29.3% respectively.

Nine’s dominance extends across all key programs, setting the standard for digital audio and solidifying its position as the definitive choice for listeners seeking live, local, and compelling content on any device.

• Ben Fordham Live: 39.6%
• Breakfast with Ross and Russel: 54.0%
• Mornings with Tom Elliott: 34.8%
• Mornings with Mark Levy: 32.6%

Greg Byrnes said: “Each day, right across the country, more and more listeners are connecting with our talk content via a digital device. Our new audio sync feature is up and running in time for the footy finals, allowing listeners to fine tune their audio experience while watching the game. We’re really proud of our digital platform and that’s reflected in our dominance of the audio streaming market.”

COMMERCIAL STREAMING SHARE	STREAMING CUME
28.6	385,000

PODCASTS 

Nine Podcast Network recorded steady momentum in July, with listeners up 1% year-on-year to 1.65 million. This growth was matched by strong download figures, reaching 4.05 million for the month.

The network’s success is driven by a powerhouse lineup of shows that consistently connect with audiences. News, True Crime, and Current Affairs led the way, with significant year-on-year growth:

• Nine News surged by 97% year-on-year to 188,000 listeners, making it the top original podcast.
• The Mushroom Trial: Say Grace was a breakout hit with 151,000 listeners.
• The Morning Edition maintained its steady listenership with 120,000.

Nine Radio’s catch-up podcasts also saw impressive growth, with listeners increasing 8% month-on-month:

• Ben Fordham Live grew by 26% month-on-month to 202,000 listeners.
• 3AW Mornings with Tom Elliott and 3AW Breakfast with Ross and Russel both delivered 47,000 listeners.

Rachel Fountain, Nine’s Head of Podcasts, said: “It’s wonderful to see continued growth in our traditional heartland of News, Sport and True Crime in July.” “Year-on-year listener growth of 97% for the Nine News podcast, 60% year-on-year for AFL podcast Eddie & Jimmy and 83% year-on-year for the clever crime series Motive & Method is especially encouraging. Our wellness and lifestyle podcasts are also resonating with listeners, with 33% year-on-year growth for Prime Time with Bec Wilson.

“It’s also pleasing to see listeners to our Nine Radio catch-up radio podcasts grow by 8% month-on-month to 718,000.

“Finally, we’re especially thrilled to welcome two new shows to the podcast family this month. The Contrarians with Adam and Adir and Future Women’s Leadership Series, with Helen McCabe have joined Nine’s burgeoning slate of business and finance podcasts, which already includes the highly respected AFR podcasts.”

JULY 25 TOTAL DOWNLOADS	JULY 25 TOTAL LISTENERS
4.05 million	1.65 million

Source: GfK Radio360 Ratings, Survey 5 2025, Mon-Sun 5.30am-12MN, Market Share % Total, Market Share Streaming %, Commercial Streaming Share %, Cume (000s) Total and Streaming, 3AW Breakfast Mon-Fri 5.30am-8.30am, 3AW Mornings 8.30am-12pm, AP10+, Nine Radio – 2GB, 3AW, 4BC, 6PR, unless otherwise specified.

Source: Triton Podcast Metrics, July 2025, Downloads, Listeners, Nine Entertainment, unless otherwise specified.

For further information, please contact:
Caitlin Lynch
Senior Communications Manager, Nine 
clynch@nine.com.au 

Tuesday, 9 September, 2025