Feel-good viewing

The ultimate showdown is here

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In a battle of the greats, the most iconic contestants from previous seasons return for high-stakes redemption in LEGO® Masters, The Bricktacular!

Competing in challenges inspired by legendary movie and gaming franchises, this new season brilliantly blends technical mastery with the show's signature feel-good family energy, promising the most impressive and imaginative creations in the show's history.

Talk to us 
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Our audience

Family-friendly Fun

Captivating 8.4M total TV viewers across the series, LEGO® Masters provides the perfect joyful, family-friendly, feel-good experience.

Source: TVMAP VOZ Program Analyser, VOZ Data 5.0 © OzTAM Pty Limited [2023], NATIONAL, Nine Content, 14/04/2024 – 8/05/2024, 01/06/2025 - 23/06/2025, Average Audience, Lego Masters Season 6 & 7, Demo’s as Above, BVOD Total, Consolidated 7.​

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Total TV
Total TV is the future of programming
Total Publishing
On-demand engagement
Total Audio
Family-friendly demographic

Source: TVMAP VOZ Analyser, VOZ Data 5.0 © OzTAM Pty Limited [2023], NATIONAL, Nine Content, 14/04/2024 - 14/05/2024, Cumulative Reach, Lego Masters Season 6, Total People, Total TV, Consolidated 7.
TVMAP VOZ Program Analyser, VOZ Data 5.0 © OzTAM Pty Limited [2023], NATIONAL, Nine Content, 14/04/2024 – 8/05/2024, 01/06/2025 - 23/06/2025, Average Audience, Lego Masters Season 6 & 7, Demo’s as Above, BVOD Total, Consolidated 7.​

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A total media platform

Spark your next success story

Discover how you can unlock unmissable impact, across our total media platforms.

Television
BVOD
Digital
Social
Powered

Big ideas, for even bigger results

Check out how our partners have leveraged Lego Masters to grow their business

Big ideas start here
Travel Guides x Travel Money OZ

Travel Guides x Travel Money OZ

Learn how Travel Money Oz leveraged the IP of Travel Guides and aligned to talent – using established brands and personalities to elevate Travel Money Oz’s Currency Pass to new heights.

The result?  

100% increase in card sales  

55% increase in currency pass portal users. Website spikes of up to 2400% when the ad as on air 

35,000+ competition entries

Learn More
Big Miracles x Elevit

Big Miracles x Elevit

Learn how Elevit solidified its position as the leading choice for prenatal multivitamins.   

The result?  

75% Campaign recall  

Big impact. In the first year of sponsorship, performance matched benchmark of a 5+ year sponsorship  

+17PTS increase in trust  

Learn More

More than
entertainment

LEGO®Masters offers a safe and premium environment, fostering strong connections with audiences and enhancing positive brand perceptions. 

Trusted

Fun

Innovative

Family friendly

Hear from
our experts

"We just have so much fun making this show. It’s a real honour to get to make it, and it’s even more of an honour to see that it sparks people to go and make stuff of their own."

Hamish Blake 

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Ready to find out more? Contact us for information on how your brand can leverage the power of Nine to deliver real business outcomes.

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