Your travel and lifestyle guide
Showcasing the best of Victoria and beyond
Victoria’s beloved travel and lifestyle show has returned in 2025, delivering fresh inspiration for where to eat, stay, and explore. Every Sunday night leading into the 6pm News, the show continues to be a trusted guide for audiences planning their next adventure, uncovering the best destinations across Victoria, interstate and overseas.
Postcards offers a premium platform to showcase experiences to an engaged audience ready to explore.
A sneak peek
Exploring the places our audience loves
Our audience
A consistent audience
Reach over 2.7 million Aussies across Broadcast TV and BVOD and a Total TV average reach of 298,000 per episode, every Sunday night, all year round.
Source: TVMAP VOZ Program Analyser, VOZ Data 5.9 © OzTAM Pty Limited [2023], National, Nine Content, 01/01/2024 -22/10/2024, Postcards (Excluding RPT), Total People, Total TV, Consolidated 7.
A total media platform
Spark your next success story
Discover how you can unlock unmissable impact, across our total media platforms.
Big ideas, for even bigger results
Check out how our partners have partnered with Nine to grow their business
Get in touch
More than just entertainment
Partnering with us allows the opportunity for meaningful content integration - bringing your brand’s story to life through compelling travel and lifestyle content.
Content Integration
Talent Association
Always-on engagement
Bespoke partnerships
Ready to find out more? Contact us for information on how your brand can leverage the power of Nine to deliver real business outcomes.
