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Pedestrian Group’s Disney + drive-in returns for a second season after sell-out success

Pedestrian Group's Disney + drive-in returns for a second season after sell-out success

Pedestrian Group’s Disney + drive-in returns for a second season after sell-out success

Pedestrian Group's Disney + drive-in returns for a second season after sell-out success

After an insanely successful debut season in 2020 – one that saw more than 1500+ sign up to a waitlist across Sydney and Melbourne – Pedestrian Group is thrilled to announce the return of Disney+ Drive-In in 2021.

The event will once again park itself at Melbourne Showgrounds from February 23 before heading to Sydney in April, and then moving onto Queensland in May. The dates and venue for Sydney and Queensland will be announced shortly.

The Melbourne program, announced today, is a departure from family-focused content of the first Disney+ Drive-In to coincide with the launch of Star – Disney+’s new general entertainment content brand – in Australia on February 23.

Punters can expect an exciting variety of films such as Deadpool, Jojo Rabbit, Three Billboards Outside Ebbing Missouri, Die Hard, Predator and Braveheart along with cult classics including Titanic, Baz Luhrmann’s Romeo + Juliet, Pretty Woman and many more.

James McManus, Creative Director of Pedestrian Group, says: “Pedestrian Group’s audiences can’t get enough of what we call ‘new nostalgia’: that dopamine hit from revisiting the pop culture of your teen years. Openair Cinemas’ second Disney+ Drive-In tour is set to sell out as we return to popular locales along the east coast with a diversified programme.”

Rachel Tikey, Commercial Director of Pedestrian Group, says: “The continuation of Disney+ Drive-In is a testament to the success of the truly standout ‘IRL’ brand experiences that Pedestrian Group creates and we are delighted to have our partners Disney+ and Doordash onboard for this second iteration of Disney+ Drive-In.”

DoorDash has come on board as an exclusive food delivery partner, so ticket holders can satisfy their cravings by ordering their favourite cuisine straight to the comfort of their car.

Tickets for the Melbourne location, along with the full line-up, are now available to purchase for $45 per car on the official website, openaircinemas.com.au/drive-in, with Sydney and Queensland on sale soon.

COVID-19 Policy

Disney+ Drive-In complies with State and Federal health advice and regulations and operates under a strict COVID-19 plan. The team at Disney+ Drive-In are committed to providing a safe environment for all guests, staff, and suppliers. We are fully compliant with all current government advice and restrictions pertaining to COVID-19, and any additional regulatory requirements will be implemented accordingly. Supplies and personal protective equipment will be provided to staff, including gloves and face masks, in adherence to social distancing and hygiene practices. You must carry a face mask with you at all times when you leave home unless you have a lawful reason not to. It’s strongly recommended you wear one whenever you cannot keep 1.5 metres distance from others. Handwashing stations will be located by the toilet facilities, and hand sanitising stations located at the entrance and the snack bar. For the safety and health of our staff, and the whole community, we ask that guests practice good general hygiene and if feeling unwell, to remain at home. We want to make sure we are doing everything we can to help reduce COVID-19 community transmission and appreciate your cooperation during this time.

Media contacts

For media enquiries or interviews, please contact:
Marine Grangier, Marketing and Film Program Manager, Openair Cinemas
E: marine.grangier@pedestriangroup.com.au

For all Disney+ enquiries, please contact:
Adam Cubito, Consumer PR Manager, TWDC Australia & New Zealand
E: adam.cubito@disney.com

For general Disney enquiries, please contact:
Emma Barnes, Director of Corporate Communications, TWDC Australia & New Zealand
E: emma.barnes@disney.com

About Pedestrian Group

Pedestrian Group is Australia’s leading youth-centred publisher, reaching a unique audience of more than 4.18 million Aussies per month*. It’s home to PEDESTRIAN.TV, Business Insider, Lifehacker, Gizmodo, and Kotaku as well as Openair Cinemas. It’s wholly owned by Nine, Australia’s largest and most diverse media company.

*Nielsen Digital Content Ratings, Monthly Tagged, December 2020, All Brands, Text, People 2+, Census

About Disney+

Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, National Geographic, and more. As part of Disney’s Direct-to-Consumer and International (DTCI) segment, Disney+ is available on most internet-connected devices and offers commercial-free programming with a variety of original feature-length films, documentaries, live-action and animated series, and short-form content. Alongside unprecedented access to Disney’s incredible library of film and television entertainment, the service is also the exclusive streaming home for the latest releases from The Walt Disney Studios. Visit DisneyPlus.com to subscribe and/or learn more about the service.

Friday, February 5, 2021

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