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BEST EVER SURVEY RESULTS FOR NINE’S RADIO STATIONS

BEST EVER SURVEY RESULTS FOR NINE'S RADIO STATIONS

BEST EVER SURVEY RESULTS FOR NINE’S RADIO STATIONS

BEST EVER SURVEY RESULTS FOR NINE'S RADIO STATIONS

Nine’s talk radio stations have achieved their biggest ever audience, with more than two million listeners tuning in each week during the latest radio survey.

GfK Survey 5 of 2022 shows Nine’s talk stations achieved a cumulative audience of 2.013 million – up 10% YOY.

Sydney’s 2GB remains the city’s clear No. 1 station with a share of 13.6 (up 0.7). Melbourne’s 3AW is also a dominant No. 1 with a share of 14.5.

In Brisbane, 4BC has posted a record audience for the station and in Breakfast, with Laurel, Gary, and Mark* making a successful switch from 4KQ. The much loved trio recorded a 10.1 Share. 4BC also enjoyed big increases across the day for Ray Hadley on a 9.9 Share (up 2.2), Sofie Formica (up 1.9) and Neil Breen (up 1.0).

In Sydney, Ben Fordham cemented his dominance in the Breakfast shift with a winning share of 17.1 (up 1.6) while Ray Hadley delivered his 143rd consecutive survey win with a 17.2 share (up 0.3).

In Melbourne, Ross & Russ posted a No. 1 share of 18.2 – more than 7 share points ahead of their nearest breakfast rival, while Neil Mitchell continues to dominate Mornings with a share of 17.2.

Perth’s 6PR posted a share of 7.6 (up 0.9) and recorded share growth in Breakfast, Afternoon, Drive and Evening.

Greg Byrnes, Nine Radio’s Head of Content, said: “We’ve recorded big audience increases right across the network and would like to thank the two million plus listeners who tune in each week. 2GB and 3AW remain a clear number 1 in Sydney and Melbourne. We’ve posted solid gains in Perth and Brisbane. And I’m particularly pleased for Laurel, Gary and Mark who’ve made a great start on 4BC with our best ever breakfast cume.”

*The Laurel, Gary & Mark breakfast program commenced on July 11 – the halfway point of this survey period.

Source: GfK Radio Ratings, Survey 5 2022, Mon-Fri 5.30am-9.00am, Mon-Fri 9.00am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Thurs 8pm-12MN Fri 7pm-12MN, Market Share %, Cume AP10+ unless otherwise specified

For more information:
Terry Stuart
Senior Communications Manager
tstuart@nine.com.au

Tuesday, August 23, 2022

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