4BC has taken the crown as Brisbane’s top talk station, recording a 7.4 share – its biggest increase of the year – and achieving audience growth across all key shifts.

This impressive result coincides with 4BC recently solidifying its lineup, establishing itself as the only Brisbane station with live and local programming Monday to Friday from 5.30am to 7.00pm. Adding to its success, the station boasts a cumulative audience of 206,000.

Breakfast with Laurel, Gary and Mark achieved a 8.0 share – up 1.4 share points on the last survey.

Afternoons with Sofie Formica recorded a 6.6 share – up 1.1 share points on the last survey.

Drive with Peter Gleeson posted a 6.8 share – up 1.3 share points on the last survey.

Nights with John Stanley was No.1 with a 13.1 share – up 0.7 share points on the last survey.

4BC Content Manager, Max Dudley, said: “Today’s results affirm Brisbane’s preference for 4BC’s live and local content. Growth across every local timeslot with Laurel, Gary and Mark in Breakfast, Sofie Formica in Afternoons and Peter Gleeson in Drive, all increasing audience share. Bill McDonald has transitioned into Mornings with a 7.7% share and a terrific result for John Stanley’s Nights program holding the number one position. These wonderful results are only possible thanks to our audience and I want to thank them for their ongoing support. Today is just the beginning for 4BC Brisbane.”

Among the highlights of Survey 7 in Brisbane were:

• Breakfast with Laurel, Gary & Mark is up 1.4 and recorded a 8.0 share (5:30am – 9:00am)
• Mornings with Bill McDonald is up 0.1 with a 7.7 share (9.00am – 12.00pm)
• Afternoons with Sofie Formica is up 1.1 with a 6.6 share (12:00pm – 3:00pm)
• Drive with Peter Gleeson is up 1.3 with a 6.8 share (3.00pm – 6.00pm)
• Nights with John Stanley was No.1 with a 13.1 share – up 0.7 (8.00pm – 12.00am)

Source: GfK Radio360 Ratings, Brisbane Survey 7 2023, 4BC, Market Share %, Mon-Sun 5.30am-12MN, Mon-Fri 5.30am-9am, Mon-Fri 9am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3-6pm, Mon-Thurs 8pm-12MN, AP10+ unless otherwise specified.

For further information, please contact:
Claudine Blondeau
Communications Manager, Nine Queensland
cblondeau@nine.com.au

Thursday, November 16, 2023