Australia's hottest reality TV

Put the power of love to the test

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Love Island Australia is fun, confident, self-obsessed yet self-aware. Relationships will be tested to boiling point as the hottest new singles ride the wave of lust, love and heartache in the next season of Love Island Australia.

Unlock the potential of prime-time television today.

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Our audience

National sensation

Each season captivates with its mix of emotional rollercoasters and unexpected twists. Love Island Australia understands its core audience and matches their consumption habits, resonating deeply with viewers and putting it at the heart of Australian culture.  

Total TV
Audience Demographics

Source: TVMAP VOZ ANALYSER, VOZ Data 5.9 © OzTAM Pty Limited [2023]. NATIONAL, All markets, Nine Content, 2024 v 2023, Reach (000s), Love Island Australia, Total People & Multiple Demos, Total TV, When Watched.

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A total media platform

Spark your next success story

Discover how you can unlock unmissable impact, across our total media platforms.

Tap into the
Love Island effect

Love Island Australia sponsorships are delivering beyond expectations – driving unmatched brand awareness, engagement, loyalty, and consistently outperforming industry benchmarks.

Source: Gemba Effectiveness Database 2024

Viewers are 202% more likely to be aware of sponsored brands

Viewers are 139% more likely to be interacting with sponsored brands

Viewers are 146% more likely to hold sponsored brands as the 'only brand they would consider'

Powered

Big ideas, for even bigger results

Check out how our partners have leveraged Married at First Sight to grow their business

Love Island X bubly

Love Island X bubly

Love Island Australia took bubly's brand messaging to the next level with deep integration, including a brand-themed party, games and a hideaway for two lucky Islanders.   

The result?  

+21% increase in brand awareness 

+14% increase in consideration 

Love Island X Snaffle

Love Island X Snaffle

Learn how Snaffle drove conversion by engaging with the Love Island audience through multiple touchpoints across Nine’s ecosystem.   

The result?  

+67% in Awareness

+267% in Consideration 

MAFS X HBF

MAFS X HBF

Learn how HBF achieved an unrivalled share of voice with a unique television commercial that connected with high-value audiences.  

The result?  

27% uplift in consideration  

21% increase in awareness   

More than
entertainment

Love Island Australia continues to be a ratings powerhouse, growing stronger every season.

Cultural relevance

Mass reach

Digital revolution

Ready to find out more? Contact us for information on how your brand can leverage the power of Nine to deliver real business outcomes.

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