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Before we serve, a taste of history

For over a decade, Stan has pioneered Australia’s Streaming Video on Demand landscape. As the country’s only locally owned and operated SVOD powerhouse, Stan is stitched directly into the fabric of our culture. We are the home of curated, premium storytelling and unmatched local relevance; from Stan Originals that global content houses simply can’t replicate to exclusive international titles, and of course, a fiercely loyal audience.

Now, we're inviting brands to the table for the very first time.
What’s on the menu? A high-impact, data-driven feast for advertisers.

Local and global content, pure satisfaction

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A Sizzling Homegrown Slate

Our secret ingredient is local storytelling that audiences love and algorithms can’t replicate. With a national footprint reaching more than 70% of Australian households paired with the country’s most affluent viewers, your brand enters an environment where half of Australian streaming viewers are proven to stay at the table longer if the content is made in, or about, Australia.

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A Brands Portion

We don’t overfill the plate. We protect the premium viewer experience with a strictly limited, light ad load, guaranteeing no more than 5 minutes per hour to maximise viewer satisfaction and brand memory retention.

International Flavours

Served from across the seas. Tap into the ultimate crowd-pleasers with the planet’s biggest shows and most-binged global library content, from Yellowstone to The Office. By capturing the high-volume, high-engagement viewing hours that dominate streaming worldwide, your brand gains unparalleled access to audiences devouring the world’s favourite stories.

The Curated Taste

Perfect for immediate satisfaction. With the launch package you can secure a guaranteed share of voice of billboards, pre and mid-roll video assets. Ad breaks are determined with a human-first approach, ensuring your brand always lands naturally within the narrative.

A Unified Feast

A single-solution transaction managed by one dedicated Nine sales team. Target, buy and optimise your campaign across the entire connected ecosystem of 9Now, Stan and HBO Max, using the powerhouse Nine User ID.

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No feast is complete without the perfect accompaniments.

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Your brand can target with precision by using advanced demographic, geographic postcode, or rich consumer behaviour tracking to ensure your message matches the exact taste profile of your core buyer.

Interactive Enhancements

Transform passive viewing into active response. We offer a selection of bespoke formats on launch and coming later, all designed to elevate the consumer journey: Solo Ad Breaks, Premium Slates, and Shoppable Engage Now QR Code ads.

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The Cherry on Top

Every masterful menu concludes with a dish that lingers long after the meal concludes. At Stan, the sweetest finale to your campaign is pure performance and measurable business growth.

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Check out more insights

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Nine to launch advertising on Stan, expanding connected opportunities

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Why audience passion is becoming the most valuable asset in media

Hungry for outcomes?

Take advantage of immediate availability, talk to your Nine representative today.