Perth’s 6PR claims its biggest audience on record
Perth’s 6PR claims its biggest audience on record
Perth’s 6PR is on top as the No.1 news and talk station in the West, posting its biggest cumulative audience result on record, including incredible audience growth across all shifts in GfK Radio 360 Survey 4. The station recorded a share of 8.6 – up 1.3 points on last survey and up 1.6 points year-on-year.
Steve Mills and Karl Langdon jumped to a share of 12.1 in Breakfast (up 0.8) stamping its position in that time slot as Perth’s No.1 talk show and the equal second most listened to Breakfast show in the local market.
Gary Adshead posted a 9.8 share in Mornings (up 1.8), Afternoons with Julie-anne Sprague increased by 1.2 points to a 6.6 share, and Perth Live with Oliver Peterson secured 7.7 – up 1.5 on last survey.
There was also growth across the board in commercial streaming, with the station posting a 11% share (up 0.3). Breakfast recorded a stunning 23.1% share (up 7.2) – continuing their reign as the No.1 streamed Breakfast show in Perth – and Mornings recorded a 13.2% share of streaming (up 3.1).
6PR Station Manager, Emily White said: “Perth listeners are increasingly tuning into 6PR for News as it happens from Presenters they trust. It’s real conversations with real people who also love to have a laugh.
“We love this city and we talk about the big issues that matter to West Australians, including the good and the bad for Freo and West Coast.
“And with the Olympics just around the corner, Wide World of Sports on 6PR will bring you live coverage from Paris every day from 4pm.”
Further highlights of GfK Radio 360 Survey 4 in Perth are:
- Wide World of Sports recorded a share of 5.7 (Mon-Thu 6pm – 7pm)
- The Nightshift with Tod Johnston recorded a share of 7.8 (Mon-Fri 8pm-12am)
- Weekends increased by 2.2 points to deliver a 9.2 share across Saturday and Sunday (6.00am – 12md)
Source: GfK Radio360 Ratings, 6PR Perth Survey 4 2024, Mon-Fri 5.00am-9am, Mon-Fri 9am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Thur 7pm-8pm, Mon-Thur 8pm-12MN, Sat-Sun 9am-1pm, Fri 7pm-11pm, Sat 1pm-10pm, Sun 1pm-6pm, Market Share % Total Radio, Streaming share % AP10+.
For further information, please contact:
Bayley Howe
Marketing & Publicity Executive
bayleyhowe@nine.com.au
Tuesday, July 9, 2024