Melbourne radio listeners have once again made 3AW the city’s undisputed market leading radio station.

The release of GfK Survey 2 results today show that 3AW has a winning audience share of 13.8.

Every week, a staggering 721,000 residents of Melbourne engage with 3AW’s captivating blend of live and locally-focused talk radio.

3AW has also maintained its indisputable dominance in live audio streaming, capturing more than a quarter of the commercial streaming audience.

Ross and Russ continue their reign as Melbourne’s favourite breakfast program, recording  an impressive 18.6 – 7.8 points ahead of their nearest competition. The dynamic duo also drew a massive 47% share of the commercial streaming audience, showcasing their immense popularity and influence in the digital realm.

In his second survey in the Mornings slot, Tom Elliott was an overwhelming No. 1 with a share of 16.7 (9.9 points ahead of his Mornings talk competitor) and a commercial streaming share of 28.2.

Tony Moclair is the No.1 Afternoon talk program with a share of 11.6 (up 0.7 points on Survey 1) and a market-leading commercial streaming share of 24.2.

Jacqui Felgate is Melbourne’s No. 1 Drive talk program, with a 7.4 share. Week after week, her show captivates an audience of 294,000, drawn to her insightful perspectives and agenda-setting news coverage.

Denis Walter continues his supremacy as Melbourne’s top-rated Evening program, with a share of 20.5 – more than double his nearest competition. 

Stephen Beers, 3AW Station Manager, said: “A very pleasing survey 2 for 3AW, a dominant number one again led by Ross Stevenson and Russel Howcroft in Breakfast. Right across the day and all across the week listeners are continuing to rely on 3AW for trusted news and entertainment. We look forward to 3AW Football and later in the year the Olympics to continue 3AW as Melbourne’s favourite radio destination.”

Source: GfK Radio360 Ratings, 3AW Melbourne Survey 2 2024, Mon-Sun 5.30am-12MN, Mon-Fri 5.30am-8.30am, Mon-Fri 8.30am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Thurs 8pm-12MN & Fri 7pm-12MN, Weekends 5.30am-12MN, Cume (000s), Market Share % Total Radio, Streaming share %, Commercial Share AP10+ , unless otherwise specified. 

For further information, please contact:
Terry Stuart
Senior Communications Manager
tstuart@nine.com.au

Thursday, April 18, 2023