Good Food

Good Food

Good Food is the most trusted, independent food brand in Australia: essential reading in The Sydney Morning Herald and The Age, and at goodfood.com.au. It’s also Australia’s Home of the Hats: awarded to the country’s best restaurants for more than 40 years in the Good Food Guide and at the national Good Food Guide Awards. Good Food’s editorial team is second to none for its depth of expertise, and the brand is highly respected by both its readers and the country’s best chefs for its quality content, stunning photography, trusted recipes, insider knowledge and independent reviews.

goodfood.com.au
The Good Food website is the essential companion to eating out, eating in and everything in between. The most comprehensive food and wine site in AustraliaGood Food delivers everything the passionate foodie needs, from what to cook tonight, to where to eat out, to news on the latest new bar opening or closure.

Good Food – The Sydney Morning Herald
The weekly Tuesday lift-out dedicated to food and drink. All the fine things in life are covered, from wine to restaurants and gourmet food along with thought provoking articles on culinary issues. Good Food is one of the newspaper’s longest running and most-read sections. Its regular contributors include authorities in their fields such as restaurant reviewer Terry Durack, contributor Jill Dupleix as well as writers Scott Bolles, Callan Boys and Myffy Rigby. In Sydney and NSW, there is only one place to find all the best in food, wine, beer, recipes, shopping, as well as advice and information on all the latest gourmet treats.

Good Food Epicure – The Age
The longest running weekly food and wine guide in Victoria and the most popular section on any given day for both Age readers and those in the hospitality industry. Published every Tuesday, Good Food Epicure appeals to ‘foodies’ (those who make food, wine and entertaining central to their lifestyles), casual or ‘big occasion’ diners and those looking for information about fresh produce or new wine to try. Written and edited by noted food and wine writers and columnists, Good Food Epicure features everything from industry news and restaurant, bar and wine reviews to recipes, the latest kitchen gadgets and topical food related feature articles.

Good Food Magazine
On the first Friday of each month, you will find the Good Food Magazine inserted in the pages of The Age and The Sydney Morning Herald, full of everything that is essential in food right now. There are recipes from one of the most sought-after food writers in the world: New Yorker Alison Roman, easy weeknight dishes from Donna Hay and weekend entertaining from super chefs like Kylie Kwong, Andrew McConnell and Danielle Alvarez plus master classes from everyone’s favourite home cook, Jill Dupleix. Every month we profile the hottest restaurants across Australia, offering the most up-to-the-minute guides of where to eat and drink, written by the nation’s most respected food and wine writers. This plus news, supermarket taste tests and chef-led travel guides creates an unmissable monthly keepsake for the kitchen and beyond.

Good Food – Media Kit 2020


Staying in with Good Food

With consumers retreating indoors and moving more and more to a digital lifestyle, the power of premium lifestyle content is paramount. Good Food is Australia’s leading restaurant, food and dining brand, ensuring Australians savour every bite. As the hospitality sector faces a challenging period, Good Food is here to support it and inspire a new generation of home cooks. Good Food has pivoted its content across newsprint and digital channels, offering Australians a new “Guide to Staying In”. The Tuesday print edition is dedicated to ongoing support of the restaurant industry, promoting takeaway options and updates as guidance on dining out changes.

Online has shown traffic and engagement growth as consumers continue to indulge their cooking passions. Good Food is ensuring Australians have the resources they need, with recipe collections focused on pantry staples and the weekly meal planner becoming a guide for healthy meals anyone would be keen to share with their families right now.

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Due to COVID-19, the print publishing schedule of this publication may be impacted, for more information contact your Nine Publishing representative.

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2,228,000

Monthly Readership

(Print & Digital)

User icon

1,466,514

Unique Audience

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4,864,473

Page Views

Sessions per person icon

1.3

Sessions per person

Per person monthly icon

06:24

Per person monthly

Audience Demographic

62%
Female
48%
Male
Age 14-29
Age 30-44
Age 45-64
Age 65+

54 %

Social Grade AB

44 %

Main or Sole Grocery Buyers

32 %

Managers & Professionals

54 %

Intend to Travel Interstate N12M

HH Household Income $40,000-$79,999 p.a
HH Household Income $80,000-$119,999 p.a
HH Household Income >$120,000 p.a

Source

Monthly Readership & Audience Demographic:  emma™ conducted by Ipsos Connect; People 14+ for the 12 months ending March 2020, 14+ Nielsen Digital Panel data calibrated to Digital Content Ratings March 2020.

Digital: Nielsen Digital Content Ratings, Monthly Tagged, May 2020, Current Events and Global News Sub Category, Text, People 2+, Census.

 

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