TheBlock

Overview:

Australia’s longest running reality program, The Block, is currently on air in its 16th season.

In this smash-hit realty-renovation program, five couples are converting five run-down houses into five opulent homes in the upmarket bayside suburb of Brighton.

In a new twist, this year’s series is taking viewers on a five-decade time warp from the dawn of the 20th century to the post-war boom of the 1950s. Five period homes from the 1910s, 20s, 30s, 40s and 50s, all in decrepit condition, are being transformed by these couples on a huge block of land in one of the most sought after locales in Melbourne.

Target Audience:

People 25-54

URL / Destinations:

Channels 9 & 91 / 9Now App / 9now.nine.com.au/the-block

Colour Palette:

#f9dd0b
R:249 G:221 B:11
C:4 M:8 Y:100 K:0

#ee3140
R:238 G:49 B:64
C:0 M:95 Y:76 K:0

#2ca541
R:44 G:165 B:65
C:80 M:8 Y:100 K:1

#52aee5
R:82 G:175 B:229
C:62 M:16 Y:0 K:0

#792f99
R:121 G:47 B:153
C:64 M:95 Y:0 K:0

Logos:

TheBlockLogo

3D Logo

TheBlock_Flat

Flat Logo - Colour

TheBlockBrighton_RBG

Brighton Logo - Full Colour