sundayage_navy

Positioning Statement:

The Sunday Age is a confident, lively and intelligent read. It captures Melbourne, its people, and their stories.

Tagline / Call to Action:

Independent. Always.

URL / Destination:

theage.com.au / Newspaper printed Sundays.

Colour Palette:

PRIMARY
#861540

R:134 G:21 B:64
C:34 M:100 Y:58 K:29

PRIMARY
#0A1633

R:10 G:22 B:51
C:100 M:87 Y:47 K:60
PANTONE: 282C
Newsprint: C:90 M:70 Y:24 K55

SECONDARY
#000000

R:0 G:0 B:0
C:75 M:68 Y:67 K:90

BRAND COLLATERAL:

Letterhead: