The Block builds phenomenal
Grand Finale across all screens
Tools down! All eyes were on the 9Network for The Block Grand Finale last night. Taking out a $1.75 million profit, Steph and Gian were crowned winners for 2023. More.
With a total television audience of +1.97M, the 9Network won the night, building a whopping +67% commercial share in metro and +58% in regional, across all key demos.
The Block Finale is the highest rating entertainment show for 2023 to date, recording a Live BVOD audience of 191K (+29% year-on-year).
Season to date, The Block reached 14.2M Aussies (Linear TV: 12.7M, BVOD: 3.1M) with 9Now driving 11.7% incremental uplift to TV. Plus, an enormous 987.7M total minutes (Live + VOD) streamed (+10% year-on-year).
The Block - S19 Grand Finale 2023
RATING ENTERTAINMENT SHOW FOR 2023 TO DATE
YEAR-ON-YEAR GROWTH IN LIVE BVOD AUDIENCE
METRO PRIME TIME COMM SHARE - ALL KEY DEMOS
The Block - S19 Season to Date
BVOD INCREMENTAL UPLIFT TO TV
TOTAL MINUTES STREAMED (LIVE + VOD)
YEAR-ON-YEAR GROWTH IN TOTAL MINUTES STREAMED (LIVE + VOD)