| JULY 2023
Nine dominates Total TV in July
reaching +18.6 million Aussies
Nine dominates Total TV in July, reaching +18.6M Aussies, (Linear TV: 16.8M BVOD: 4.8M) with 9Now driving +10.5% incremental reach to TV. In People 18-39, 4.9M were reached, the most across a month for any FTA network.
In streaming, 9Now reached 4.8M, the highest reaching month for any CFTA BVOD platform since VOZ launched. Capturing the attention of 1 in 4 Australians aged 25-54 engaging with 9Now to stream Australia's most-loved content when and where they want.
Total FTA delivered powerful results reaching 23.6M people, with 92% of Australians aged 25-54 engaging with FTA content in July.
Total TV Reach - July 2023
BVOD incremental reach to TV
P18-39 reached, the highest for any FTA network
Total FTA TV+BVOD audience reach P25-54
Total FTA reach TV+BVOD
Australian's reached on 9Now
Reaching month for any CFTA BVOD platform ever since VOZ launch
1 in 4
Australian's reached P25-54 on 9Now