Today_Talent

TODAY, your way

TODAY is more than just a breakfast show. We are a family to our viewers, bringing Australians all the latest in sport, entertainment, weather, finance, breaking news and more, seven days a week. We are a trusted voice, a place to laugh, and a safe space to guide our viewers through challenging times.

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The TODAY EXTRA team covers everything from entertainment, celebrity interviews and news to practical lifestyle content such as fashion, beauty, parenting and relationships, health and nutrition. Hosted by David Campbell and Sylvia Jeffreys, airing nationally Monday to Friday 9.00am-11.30am and Saturday 10.00am-12.00pm.​

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The TODAY Weekend team bring you the latest in news, weather, current affairs, sports, politics, entertainment, fashion, health and lifestyle. It goes to air nationally on Saturday and Sunday from 7.00am to 10.00am, hosted by two of Australia’s most respected journalists, Clint Stanaway and Jayne Azzopardi. ​

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The TODAY Weekend team bring you the latest in news, weather, current affairs, sports, politics, entertainment, fashion, health and lifestyle. It goes to air nationally on Saturday and Sunday from 7.00am to 10.00am, hosted by two of Australia’s most respected journalists, Clint Stanaway and Jayne Azzopardi. ​

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Check out how we've helped brands realised their big ideas by connecting with Australian communities far and wide

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57% Female
43% Male

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61% are main Grocery Buyers

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40% of TODAY viewers are working professionals

People 18-59 make up 50% of the TODAY Show audience ​

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Source: OzTam ( 5 City Metro) Nine Primary, 12/02/2023 - 16/04/2023, 01/04/2023 - 02/12/2023, Today, Profile, Reach, Total People, Consolidated 7.

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Our morning TV audience is growing across all screens

2.2M

Weekly Total TV reach

+25%

Year-on-year
BVOD average audience growth

+90%

Of viewers are in the Eastern Seaboard

+308K

Total TV average audience per episode

+87%

Of minutes viewed was via a Connected TV in 2023

Source: TVMAP VOZ Analyser, VOZ Data 5.0 © OzTAM Pty Limited [2023], National, Metro 5 Cities, Regional (Incl WA RoA), Sydney, Melbourne, Brisbane, Adelaide, Perth, Queensland, Northern NSW, Southern NSW, Victoria, Tasmania, Regional WA, Nine Content, 12/02/2023 - 01/04/2023, 16/04/2023 - 02/12/2023, Cumulative Reach, Today, Today Season 2023, Total People, P 18-39, P 25-54, P 55+, GS 18+, Total TV, Consolidated 7. ​OzTam (5 City Metro + Regional Combined Panel) Nine Primary, 12/02/2023 - 16/04/2023, 01/04/2023 - 02/12/2023, Today, Total People, P 18-39, P 25-54, P 55+, GS 18+ w CH, Average Audience, Consolidated 7. ​OzTAM LIVE VPM, Today, 12/02/2023 - 16/04/2023, 01/04/2023 - 02/12/2023, includes co-viewing on connected TV devices.

Today delivers information
your way

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