Audience Demographic

54%
Female
46%
Male
Age 14-29
Age 30-44
Age 45-64
Age 65+

66 %

Social Grade AB

62 %

Intend to Travel Interstate N12M

48 %

Intend to Travel Overseas N12M

54 %

University Educated

HH Household Income $40,000-$79,999 p.a
HH Household Income $80,000-$119,999 p.a
HH Household Income >$120,000 p.a

Source

emma conducted by Ipsos MediaCT; People 14+ for the 12 months ending July 2019 Nielsen Digital Ratings Monthly, July 2019; People 14+

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